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No Comments Posted on October 11th, 2010 by Mr Green

Facebook Shutdown FB Ad Manager

Category: Affiliate Marketing

Please refer to this post "Mr Green Ain't Happy: Facebook Shut Down FB
Ad Manager".
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No Comments Posted on October 5th, 2010 by admin

Mr Green Acquires FB Ad Manager

Category: Affiliate Marketing

Hello all!

You may or may not of heard the news that Mr Green has taken over
ownership of the FB Ad Manager.

There are some big changes coming up to the FB Ad Manager which should
increase uploading speeds and reduce any bugs.

There was a new update sent out yesterday which should be working 100%.
But the speedier more efficient uploader should be sent out in the next
48 hours.

Happy Facebook ad uploading!
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5 Comments Posted on January 28th, 2010 by admin

Facebook Ads Manager v8

Category: Affiliate Marketing, Facebook, Facebook Ads Manager

Back again with another update. After meeting many users in person I'm
surprised how many of you depend on this daily for managing campaigns!
Well I've made quite a few changes that should help out a lot.

Most importantly you'll now be able to resume the script in case it's
stopped or fails. I know the biggest headache has been having to
restart scripts all the time, so now you won't need to. There's a red
start button at the top that will allow you to resume the script.
Additionally, the last stop point will be saved to the ad file so that
it can be rerun at any time, anywhere.

I've also made a big change to the saved files feature. Saved ad files
will now be in XML format, which make it much easier to read in case
you want to take a look, and this has also fixed several bugs in the
process. (Note: you will need to recreate your old campaigns to be
compatible with this version. The old campaigns can be read in any text
editor)

You'll now be able to include a radius when city targeting, just check
off the checkbox and pick the radius you'd like to use.

Finally, you can now enter colleges when targeting users who are still
in college or alumni.

On top of these feature updates there have been a whole host of bug
fixes, best of all greatly improving keyword handling. Give it a try
and let me know what you think.

Cheers
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No Comments Posted on October 29th, 2009 by admin

ad:tech New York

Category: Affiliate Marketing

I will be attending the ad:tech show in NYC next week. If anyone is
interested to meet up and talk about ideas for the Facebook Ads
Manager, Myspace Ads Manager (in development), or any other affiliate
tools, send me an email (fbadmanager @ this domain) or follow my new
Twitter account @4houraffiliate.
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2 Comments Posted on October 22nd, 2009 by admin

FB Ads Manager Version 6 Released Today

Category: Affiliate Marketing

I've got a big release ready for y'all today. I've added a handful of
new features as well as some improvements to make the tool more
resilient.

- Remove icon for ad copy and images. Now you can remove unwanted
images and ad copy from your setup.

- Image previews. See small icons of your images in the sidebar.

- Variable insertion into the url. Use the same insertion variables as
the ad names to customize your urls. eg:
url/?sub={country}-{gender}-{age}-

- Continue subids. Enter in where you want to start your subids.

For international ads, script files are now encoded to support
international character sets (ISO-8859-1). Also, you will now be able
to enter in city/state info for other countries - if they are
supported, I'll leave it to you guys to see if Facebook allows this for
the country you are targeting.

I've also added several measures to make sure the script doesn't hang
or freeze in case of a bad connection or Facebook stubborn-ness.

Give this new version a try and let me know how it goes!
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2 Comments Posted on September 29th, 2009 by admin

FB Ads Manager Version 5 Released Today

Category: Affiliate Marketing, Facebook, Facebook Ads Manager

Back at it with another release of FB Ads Manager. This time I've added
the remaining fields:

- Education. Target different education levels.
- Workplaces. Now you can enter in a list of workplaces to target.
- Birthdays. Target users on their birthdays. (Not sure how people
would use this?)

I also fixed a bug related to entering keywords.

I've noticed that some people were using the custom ages field
incorrectly and it was causing the tool to stop. The format of that
field is a list of age ranges, not individual ages.

Right: 20-25, 26-30, 31-35, etc
Wrong: 20, 21, 22, 23, etc

In order to target individual ages, use "All ages in range" and set the
lower and upper limits accordingly. Now if the custom age field is in a
bad format an error message will pop up (rather than just stopping
silently).

Next, now that Facebook has beefed up their interface to quickly do
actions on multiple ads, I've taken out the `change bids' section of
the tool, so now it's completely focused on ad creation.
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2 Comments Posted on August 13th, 2009 by admin

FB Ads Manager Version 4 Released Today

Category: Affiliate Marketing

I'm excited about this release, as I think it's the best one yet. I've
added a few hot features, although the best changes can't be seen. Some
users have complained about instability and quirks here and there that
get fuxored while creating ads. I've done a little retooling and I
think this version is going to be 10x more stable than the last
version. Hopefully there will be less cursing now over the dreaded
"Error creating ads, please restart the script". It's been a real
challenge trying to build a reliable tool (hack) on top of an
ever-changing platform/interface.

One of the most common requests was the ability to customize ad naming,
so I've added that. This will work similar to the keyword insertion
feature. Add a custom naming string such as:

{country} {gender} ad-{txt} image-{img} {sub}
And each ad will be named accordingly, ie: "Ca M ad-5 image-3 10''.

All the available parameters are listed on the tool, pretty
self-explanatory. You can add the sub id to the ad name now which
should make it a bit easier to reconcile your stats.

The next most common request was the ability to have custom age ranges,
so I've added that too. Now you can enter a line like "20-30, 30-40,
40-50" and split test using those age ranges, rather than just the ones
I've had before. I know I'm personally going to use this alot.

That's it for now, hopefully that give you guys some more to play with.
There still a few more lesser used fields that I'll get around to
adding soon.

I met alot of people at Affiliate Summit East in New York this last
weekend that are users of this tool. It's always nice to hear stories
about how much this has helped with your daily work. Like one guy who
has his wife help with his online marketing, and after using this tool
ended up saving hours every day for her creating ads on Facebook. I
have some kickass tools in the works right now that should help out
alot on other ad platforms, stick around.
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3 Comments Posted on July 4th, 2009 by admin

FB Ads Manager Version 3 Released Today

Category: Facebook, Facebook Ads Manager

Well Facebook made a change to their UI the other day and completely
broke the tool (as I'm sure you're all aware). I've patched that up and
added some new features for this next release. It's been a long time
since updating this thing so I figured I might put in something new to
play with.

City/State Targeting - I know alot of you guys like to break down your
demos by city and state, so here it is. I think this only works with
Canada, US, and UK, someone correct me if I'm wrong and I'll add that
in too. Enter a list of cities or states to target, with the option of
split testing, where each ad variation will be created targeting each
city/state in the list. The ad name format will include the first two
letters of the city/state (it does look a little awkward but that's the
best I can do, there's a limit to how long the ad names can be).

Languages - Now you'll be able to add in Lanuages. No split testing
here as I don't think it would really be useful here. Pretty simple.

Age/Location Insertion - This one I think is really powerful. Insert
the age you are targeting into your header or body using "{age}" or the
city/state using "{city}" or "{state}". Watch your CTR's go up with
this technique. Hint: grab a list of major cities and split test with
city insertion for a kickass campaign!!! I've heard of Facebook not
liking this kind of thing but I see it all the time, great way to get
the attention of comatose Facebook users when they're making fluff
friends.

Post any questions/feedback on the forum:

FB Ads Manager Forum - Version 3 Released

Have a happy 4th to all the Americans out there!
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17 Comments Posted on January 24th, 2009 by admin

Facebook Ads Manager v2 Out Now

Category: Facebook, Facebook Ads Manager

I've gotten a lot of good feedback from everyone since the last
version, only three people came to my house personally to slap me in
the face, that's something to celebrate.

The biggest issue by far was that resubmission doesn't work anymore. As
you might have noticed Facebook has selectively stopped letting you
copy ads, using the "Create a similar ad" link, depending on which ad
it is. Disapproved ads seem to be completely disabled, making it
impossible to resubmit ads, manually or using this tool. Thankfully we
can save ads here and re-run them anytime, making resubmitting
unnecessary. Just delete your rejected campaign, and restart the ad
creation process, same deal. Good luck trying to do that by hand.

Here's the latest changes in this version:

- Grouped header and body together. The old way of split testing header
and body didn't make much sense, since they're almost always a cohesive
whole - mixing and matching different headers with different bodies
isn't the best way of split testing ad copy. Here's what it looks like
now:
New Ad Text

- Changed the ad titles. Much more descriptive now, you should know
exactly what ad you're looking at without having to click through to
the full screen ad.

- Bug fixes related to copying ads, stopping ads, etc.

That's it for now, if anyone has any suggestions how to improve the
tool, send me an email to fbadmanager aatttt 4houraffiliate
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3 Comments Posted on January 4th, 2009 by admin

What's next in Internet Marketing?

Category: Affiliate Marketing, General Business, Tags: Affiliate
Marketing, General Business

This post is for anyone in the AM game who's thinking of a game plan
for the future. Sure, you might be making lots of cheddar pushing
Sham-Wow or Acai pills, but it's not going to last forever. Do you have
a long term plan to keep your business going? What's your competitive
advantage over anyone else? Selling other companies products online is
fickle and is dependant on quite a few factors and entities. Any number
of people can throw a wrench into the gears of your money-making
machine, whether it's a traffic source, advertiser, or another
competitor.

What are your options? Here are some to think about:

- Develop your own product. Pick a niche that you've had success with
promoting and that you're interested in. Find out who your customers
are; their demographics, where to go online, what ads they respond to,
what they are missing in the marketplace now etc. Affiliate marketing
gives a huge head start to new product development, you've already
mastered several phases of the lifecycle. And you probably already have
a nice stash of capital to launch. If you think you're earning alot
selling a couple hundred bottles of pills a day on your network, think
how much your merchant is pulling in.

- White label: buy direct from the manufacturer. Go to a site such as
Trade Key and find an exporter of the product you want to sell. Then it
is your job to handle the marketing and sales. Here you can get
creative, eg. marketing ginko powder as "Power Drive, the performance
enhancing supplement". You will not have as much flexibility to create
the exact product your market will want, but you have much more freedom
than trying to promote a similar product on an affiliate network.

- Start an ads consultancy shop. Here you will continue to advertise
for other companies, but scale this far beyond a single man/woman
operation. Automate processes as much as possible through outsourcing,
software, and hired guns, and partner with other internet marketers to
take on as many projects as possible.

All these options solve the critical problem of building a reputation
and base of customers that is missing from the work of affiliate
marketing. Give me a shout at Affiliate Summit West if you have any
good ideas.
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* FB Ads Manager Version 3 Released Today
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